Glow Circle by Dr. G

Glow Circle by Dr. G is a health and beauty brand dedicated to providing comprehensive wellness and aesthetic solutions. Catering to anyone who values health and beauty, they offer a range of evidence-based treatments and services designed to enhance both appearance and overall well-being. With a compassionate and personalized approach, Glow Circle aims to create a comfortable and welcoming environment for all its clients.

They envision a world where health and beauty are seamlessly integrated to optimize individual well-being. The brand strives to be a leader in holistic wellness and aesthetics, offering innovative and scientifically backed treatments that not only enhance beauty but also promote overall health. Glow by Dr. G aims to build an inclusive community where every client feels valued, cared for, and empowered to achieve their best self.

Project Goals

Our goal was to develop a strong, cohesive brand identity that reflects the core values of Glow Circle—health, beauty, modernity, and compassion—through logo design, stationery, and business card creation.

Develop a strong, cohesive brand identity that reflects the core values of health, beauty, modernity, and compassion.
Enhance customer loyalty and satisfaction by providing personalized and comprehensive care.
Emphasize the brand’s commitment to preventive, protective, and optimized health and beauty solutions.
Maintain a modern, uncluttered, and simple visual identity using soft colors that convey a serene and welcoming atmosphere.

Logo Design & Branding Kit

The logo design for Glow Circle embodies the essence of the brand through its elegant and modern aesthetic. The circular form represents wholeness and the holistic approach to health and beauty that it stands for. The integration of a soft pink and blue color palette conveys a sense of calm, trust, and professionalism, while also emphasizing the brand's commitment to creating a serene and welcoming environment. The clean design reflects the brand’s focus on modernity and relevance, aligning with its mission to provide high-quality, evidence-based treatments in a compassionate and personalized manner. The star element within the circle symbolizes the premium and optimized care that Glow Circle promises to its clients.

Logo Elements

Stationery Design

To extend the brand’s identity across all customer touchpoints, we designed stationery that reflects the elegance and simplicity of Glow Circle’s visual language. Using the same soft pink and blue tones, we created a range of letterheads, envelopes, and appointment cards, ensuring consistency in brand presentation. The stationery’s clean and minimal design mirrors the brand’s commitment to creating a welcoming and calming experience for its clients.

Visual Summary

Logo Design: Full-color and black-and-white versions.
Stationery Mockups: Letterhead, envelope, and appointment card.
Business Card Mockup: Front and back design.

Results

Our work with Glow Circle by Dr. G resulted in a cohesive brand identity that is modern, serene, and reflective of their core mission. From the logo to the stationery and business card design, every element was thoughtfully crafted to ensure a seamless experience for clients. This project highlights how design can elevate a brand’s positioning in the competitive wellness and beauty industry, helping Glow Circle communicate its commitment to health, beauty, and compassionate care.