A submark is a smaller, simplified version of the primary logo. It typically consists of a distinctive and easily recognizable symbol or icon, often derived from elements of the main logo. Submarks will be used for various purposes, such as social media profile pictures, watermarking, or as a more compact representation when the full logo is too detailed or doesn't fit well in a particular space. The submark will maintain brand consistency and help reinforce brand recognition across different platforms and materials. Submarks are a valuable part of a brand's visual identity system, offering versatility while ensuring the brand remains cohesive and memorable.